Top Ten Mobile Apps

Posted: December 1st, 2009 | Author: The Morodo Team | Filed under: blog | View Comments

The irrepressible predictors of future trends at Gartner have published their mobile app picks for 2012. There is a lot to take issue with in Gartner’s top ten but what’s the point?  These reports are written for their audience: the type of Mobile Network Operator (MNO) executives whose secretaries print off their emails for them to read every morning. Anyway, here’s the list:

  1. one louderMoney Transfer
  2. Location-Based Services
  3. Mobile Search
  4. Mobile Browsing
  5. Mobile Health Monitoring
  6. Mobile Payment
  7. Near Field Communication Services
  8. Mobile Advertising
  9. Mobile Instant Messaging
  10. Mobile Music

Over on msearchgroove, one of Peggy-Ann’s people has pointed out that these apps are none too creative, reflecting industry hype (really? where’s mobile TV then?); I would argue that the single most important mobile app is missing: voice. That’s something those MNO executives definitely don’t want to read about, let alone pay to read about.

In all the furore over apps, apps stores, Apple and Android, we seem to have lost sight of the fact that Voice is an app and no longer the exclusive preserve of the MNO. The team at Morodo turned it up to eleven with the app that puts you back in control of your mobile: MO-Call.