Press Release: Updated MO-Call iPhone VoIP application ready for download

Posted: December 13th, 2011 | Author: The Morodo Team | Filed under: Press releases | View Comments

London – MO-Call’s popular application for iPhone, iPod Touch and iPad has been updated and it is available for download from App Store or via iTunes. The new application has improved call quality and it is adaptable to different sorts of wireless internet connections.

All iPhone users will be able to enjoy the full range of MO-Call features, including free or cheap local and international VoIP calling, sending low-cost SMS or sending quick IM, improved call quality and much more.

The updated version of MO-Call for iPhone represents the best solution when considering ways to reduce calling expenses and avoiding high roaming charges.  With WiFi or 3G connection enabled, calls between two iPhone users, both having MO-Call installed, are free. Additionally, calls can be made to any mobile or landline number regardless of MO-Call account. New features include: adaptation to different sorts of wireless internet connections, privacy statement and version number easily accessible from the tab More and several bug fixes.

“We are delighted to launch the latest MO-Call update for the iPhone platform and excited to welcome new and existing iPhone users to enjoy the benefits of MO-Call”, says Andrew Reid, CEO of Morodo. “The update comes at a time when more and more users are looking for alternative ways to minimise their calling costs. With this update, we will continue to remain one of the most popular apps available promoting VoIP as a mainstream mobile communication platform”, he concluded.

MO-Call is free to download and enables people everywhere to enjoy free or cheap international calls, free IM and low-cost SMS. The latest MO-Call iPhone app is available directly from App Store or from MO-Call website which sends the user to iTunes. By using MO-Call’s mobile web site http://mo-call.mobi downloading process is done in only few steps.

About Morodo

Seeking to re-define the way we communicate via mobile devices and the Internet, Morodo helps people with international lifestyles keep in touch with whomever they want, whenever they want, from any device they want.

Morodo provides telecommunications services to hundreds of thousands of people around the world through the MO-Call software applications for mobiles and computers. Simple and seamless to use, MO-Call offers easy access to free and low-cost calling for anyone, anywhere.

Morodo news is available at the company website:  www.morodogroup.com MO-Call specific related news is available from the MO-Call blog:  www.mo-call.com/blog

Media Contact:

Aleksandra Beljin (e-mail: aleksandra.beljin@morodo.co.uk)

Morodo Limited


Morodo: WiFi – the growing usability “must have”!

Posted: June 15th, 2011 | Author: The Morodo Team | Filed under: Uncategorized, blog | View Comments

Reporting on movements in user habits towards and favoring the Morodo model is always one of the more pleasant tasks of reporting in and around our ecosystem.  It is surprising however to witness a move towards WiFi where the combatants with the greatest too loose, the Mobile Network Operators, are the force for change and towards customers seeking our WiFi as part of their daily data consumption pattern.  This is certainly the case in the US today.  Devicescape WiFi reports 64 percent of consumers surveyed hit hot spots at least once a day. Home Wi-Fi use can help reduce data usage, but for most smartphone owners who supplement their data plan with Wi-Fi, a full 89.8 percent use Wi-Fi both at home and on the road.

Customers are moving towards WiFi as MNO continue to pursue data capping as a means to concentrate revenue back in the MNO’s favour.  The report describes 72.9 percent of respondents presuming they will switch carriers if faced with data capping and further a full 80 percent will likely adjust their downloading habits if data capping is introduced by their carrier.

There is no doubt that data demand around the mobile device is growing.  Earlier this year, Cisco said it expected the average mobile user to consume 1,185 MB of data per month by 2015. That’s far more than the 250 MB that AT&T claimed was used by 65 percent of its customers when the carrier switched from unlimited to tiered mobile broadband plans.

The MNO’s have failed to see the world is now a more social and connected space.  It is more social in the fact all human interaction is around your social network, whether articulated through membership or not.  It is a more connected world than ever before as conceivably your most valued and useful possession is your mobile handset. The convergence of these two domains (mobile and Internet) is the genesis of Morodo greatest opportunity.  The opportunity exists at its greatest inflection due to the ‘time to market’ a new aspirant would face wanting to support both the socialness of the internet with the connectivity of a ubiquitous handset.

The change in attitude and thinking and the realization the world is changing was articulated clearly in Nokia’s desire to partner with Morodo offering the clever feature phone platform (S40) the network support of Morodo.  Nokia can now support VoIP calling globally over this feature phone with Morodo’s network support.  Nokia is now a global network operator in its own right on this platform. This model supports no payment for spectrum licensing nor is the new entrant bound by geographical boundaries and expensive support and maintenance of last mile infrastructure.

Today, supporting over 800 WiFi enabled handset MO-Call can originate calls, disruptive of incumbent mobile network operator, to destinations all over the World. Last month this technology originated calls in over 150 countries around the world.

Morodo see any ISP, broadband provider and fixed line carrier as a good fit, with the support and success of WiFi, to become a mobile originator via a Morodo white label.  Morodo will support all e-commerce comers with telephone 2.0 services and monetize via affiliation and loyalty incentives.  Perhaps Morodo’s first success will be borne in America as the environment seems ready and almost demands new entrants like Morodo to come and fill the void left by the sleeping and slothy MNO’s.  Morodo will soon be talking to LightSquared, the operator of a complete USA solution for 4G. Morodo is hopeful of joining their ecosystem to provide a range of services from voice, video calling, Instant messaging and video messaging services under the MO-Call brand but also, ready to enable others to provide service on a white label model.

The one thing from this report , whether WiFi or the new and coming 4G, is that Morodo is able and ready to support all e-commerce websites will telephone and communications and we are in small company.


Morodo: VoIP may finally be on firm ground

Posted: June 8th, 2011 | Author: The Morodo Team | Filed under: blog | View Comments

We often look towards America to gain a litmus test of how an industry is progressing.  The US folks seem to be pretty good at taking the temperature of an industry or sector and making some assumptions around its likely success and future.  The Pew Research Center’s Internet & American Life Project recently reported that almost one-quarter of Internet-using American adults have made telephone calls on the Internet via a service such as Skype or Vonage. The figure showed sharp increase over the last time Pew polled people on this question though this year was the first time Pew worded the question to offer Skype [sic] as an example of such a service.

What can Morodo take away from this latest comment on the health of VoIP?  The first lesson is VoIP is now being defined by the leading and well-known Brands.  This is certainly good news if you are one of the well funded VoIP companies spending some advertising dollars on having your Brand as a recognized verb around your technology. The prize is there for those that execute the technology well and spend some money in support of a growing global opportunity.

The second lesson may be that as a global demographic we are now ready to absorb this new way of calling.  Over the last couple of years we have all endured a financial crisis that affected us all.  We are now interested in the measure of cost/utility and wanting more for less. Alternative calling (VoIP) does this very well.

The third lesson and perhaps the greatest indicator of a moving continuum is the interest around Internet triggered calling, and web based communication generally.  Providing services around this new paradigm demonstrates a willingness and competency to support the ‘socialness’ of the Internet.  The web has always been social, it is this by design.  Communication in 2011 must be interactive if it is to be sought out and used.  So what is interactive communication?  It is that part of the communication that adds intelligence to the thread.  Morodo will support social networks and provide these portals with telephony and communication services around their interests and content.  Click-to-Call will provide all who seek out an interactive sales channel and opportunity to monetize what they have and do.

The final lesson just may be that the incumbent mobile network operators, with all their combined financial power are just no match for a world of converging technology and converging competitive landscape where once friendly companions are now aggressive combatants.


Press Release: MO-Call’s new competitive international calling rates

Posted: June 2nd, 2011 | Author: The Morodo Team | Filed under: Press releases | View Comments

London – Morodo’s highly popular service, MO-Call has decided to cut the already cheap calling rates and to continue providing very affordable calling prices. The prices are reduced up to 40% for 13 popular MO-Call destinations and represent permanent rates reduction. Additionally MO-Call is going to launch new pilot program called “Weekend rates reduction” which offers special prices for 10 popular destinations during 4 weekend period, commencing on Saturday 4th June.

Some of the weekend prices are:

  • 0.5 USD cents per minute to Canada
  • 1.5 USD cents to India mobile
  • 1.5 USD cents to China
  • 8 USD cents to France mobile
  • 11 USD cents to Spain mobile

MO-Call, as an alternative calling service, has proven very popular with business people during Monday to Friday as they travel and work and eliminate roaming charges via the downloadable free MO-Call app. Saturdays and Sundays are the best time for relaxing and making calls to loved ones that are put off all week.

“We operate in over 120 countries and offer extremely competitive rates to many popular destinations in the USA, Europe, Middle East and Asia. Our weekend and general rate reduction means you can call for less, and talk for longer. The new calling rates will say goodbye to high roaming charges and non affordable prices. We are always here to connect you with your friends and family abroad, simply and now more cheaply”, said Andrew Reid, CEO of Morodo Group.

About Morodo
Seeking to re-define the way we communicate via mobile devices and the Internet, Morodo helps people with international lifestyles keep in touch with whomever they want, whenever they want, from any device they want.

Morodo provides telecommunications services to hundreds of thousands of people around the world through the MO-Call software applications for mobiles and computers. Simple and seamless to use, MO-Call offers easy access to free and low-cost calling for anyone, anywhere.

Morodo news is available at the company website: www.morodogroup.com

MO-Call specific related news is available from the MO-Call blog: www.mo-call.com/blog

Media Contact:
Aleksandra Beljin (e-mail: Aleksandra.beljin@morodo.co.uk)
Morodo Limited


Morodo: The Mobile Network Operators best kept secret!

Posted: April 14th, 2011 | Author: The Morodo Team | Filed under: blog | View Comments

Thinking about a holiday abroad? If part of your holiday reality is keeping in touch with family and friends at home or keeping an eye on your business, whilst you are enjoying the sun, and if you keep in touch by calling or using your handset’s connection to the Internet well you may be in trouble.

A recent article by Dan Simmons of BBC Click tells a story of a woman being trapped by last year’s ash cloud in Canada. She used her mobile phone to check flight times, to see if she could get home, and when she did eventually get home it had cost her nearly £2,000.00.

Making use of voicemail while you’re away may seem sensible – but those doing so may have to pay double or even triple the international rate. The article, “Could roaming rates be about to fall?” cites T-Mobile as charging a UK customer abroad once for someone to connect to their voicemail per minute, once for the length of the message, and once for when they dial in to hear it while abroad – all at about £1.40 ($2.25) a minute in some cases. For many countries visited that could mean a total charge of more than £4 ($6.4) per minute to pick up voice messages.

The article reports last year the European Commission slapped a new cap on what it described as “abusive” charges. For example, a call from Spain to the UK used to cost up to £1 ($1.6) a minute but is now less than 40 pence.

This may be the case in and around Europe but is certainly not the case outside Europe as Mobile Network Operators scramble to recover revenue on shrinking margins in other sectors around their walled garden paradise to cover the massive cost of the Operational Overhead. An example of this was evidenced during a recent MO-Callers travels to Beijing. Upon arrival in January 2011, a SMS was received informing of the cost of making an out bound call whilst roaming was 165 pence per minute and the cost of receiving a incoming call whilst abroad was 130 pence per minute. The MO-Callers vague recollection was that this was 49 pence to make at call and 35 pence to receive a call in September 2008. This increase is very nice for any business if they can get away with this in difficult financial times when the underlying costs of service have probably dropped.

Well – at MO-Call, we do not believe this behavior puts the Customer first. MO-Call do things differently. As an alternative Mobile Network Operator supporting 2,300 handsets across the globe, our downloadable Application as-a-service allows for an outbound call to be routed to a local number when abroad thus eliminating the outbound roaming cost completely. By adding a Chinese mobile number under an existing MO-Call account, calls to a UK landline number from China amounts to 3.2 pence per minute, far more attractive I argue than £1.65 per minute!

For more information on what the guys and girls are doing at MO-Call please see www.mo-call.com. Don’t put up with outrageous mobile bills just to ruin your memories of your holiday abroad. Contact MO-Call, get prepared, and save big bucks on staying in contact with the one’s you love back at home. MO-Call are online 24/7 via online support from their website or at support@mo-call.com.


Morodo: Over-The-Top Service Providers entering the Mobile Ecosystem

Posted: March 29th, 2011 | Author: The Morodo Team | Filed under: blog | View Comments

Last week, in a definite ground shaking move, Sprint and Google announced Sprint was enabling its subscribers to use their mobile number as a Google Voice number, effectively opening the door to Google and allowing them to provide enhanced cloud/telco 2.0 functionality to Sprint subscribers and international call revenues.

Google Voice is a service currently only available in the US. Users receive a single geographic number that can be routed simultaneously to several phones and/or to the PC, with enhanced messaging features such as voice to text translation, as well as call filtering.

The Sprint/Google agreement allows a Sprint customer to adopt their Google number as their mobile number.  That means only one number on a business card to service all your calling and messaging needs.  What does this partnership mean?  It means Sprint has effectively handed over to Google Voice all advanced call management services, as well as revenues from international calls.  The service thus goes further than previous mobile/VOIP tie-ups (i.e. Verizon and 3UK with Skype), by not being restricted to particular devices and encompassing full service management.

What does this mean for Morodo/MO-Call?

We have no doubt other mobile operators will be pondering their future in a world where such ‘over the top’ services are proliferating, offering much better functionality/lower costs than the network operators themselves.

What Morodo is part of and what we are seeing is a classic case of low-end disruptive innovation.

With reference to this slide from Morgan Stanley’s updated State of the Internet report, Morodo is a classic Low-End Disruptor.  At stage one, the product at the low end of the market was MO-Call’s cheap International calling, which displaced traditional Telco rates and calling cards by being both cheaper and better than services offered by these incumbents.  As these services improve by adding services and refining usability, volume grows which causes disruption in the market as consumers accept the innovative alternatives / substitutes.

Conclusion: This ‘over the top’ model is undoubtedly here to stay.  What better way to fight Over-The-Top services than to embrace them by bringing them into the Mobile Ecosystem (via joint venture / strategic alliance or acquisition)?  Over-The-Top service providers have so much to offer both fixed line and Mobile incumbents. Afterall, within any ecosystem, both parties must prosper!

Another conclusion: Difficult or not, follow your convictions.

This was an article we read about perseverance being a necessary ingredient to success.

“Just because someone announced a new product or raised more funds, that doesn’t mean your strategy is wrong. It means you need to fight harder in the marketplace. It means you need to keep fine-tuning your strategy, but not change it. “

We embellish this belief!


Morodo – The changing face of communications

Posted: February 28th, 2011 | Author: The Morodo Team | Filed under: blog | View Comments

In 2009, if you wanted to holiday in Cape Town, South Africa, there is a fair bet you would have opened your browser and browsed to Google and made a search of ‘Best Hotels in Cape Town’ or something similar. Your Google search would have returned some information to you based on a mix of natural search and paid search. You then made your selection and called or e-mailed the hotel of choice and you went on from there.

In 2011, if you want to holiday in Cape Town, South Africa you now jump online, log in to your social network, probably Facebook, and ask your social group, ‘ Hey guys – who has holidayed in South Africa? Can anyone recommend a great Hotel to stay? The way in which we search and get information today is different from yesterday. Who we depended on for our content yesterday is different from who we get our content form today. Value is being created and shifted away from traditional providers and towards those who can provide platform support for social networks around content (media) delivered to the social network and shared by its members.

What is the value of a Social Network today then and what about its future value? Does the defining lines of what a Social Network is, merge with the activities of a mobile network operator or behemoth like ‘Over the Top provider,’ Google?

In a recent report by Ovum’s Eden Zoller, he stated, ‘’Facebook is shaping up to be a strong competitor to mobile operators that are in danger of underestimating the threat it poses.’’ The report goes on to say Facebook is much more than a social network and is better viewed as an increasingly rich platform for communications and content. Facebook wants to integrate with everything and be the main way that people consume and share information, anywhere and on any device.”

The caution to Mobile Network Operators and others being spoken of here is the understanding that all this very valuable content needs to be transferred and shared within the social group and it is the ability to provide a network that can readily interface with IP networked groups like Facebook will be valuable going forward. So what of the MNO’s? They have networks that do not readily interface with what the social set are doing today and further content, once the domain of the MNO’s are now being created by all and shared within these groups for free.

Morodo collaboration with Ryerson University announced in November 2010 is all about offering a communication platform via open API to Member Communities / social network groups. These groups will be communities within themselves where content and contact information is provisioned moving and shaping new habits of communication. This report is not surprising to Morodo and only gives us reason to smile and press ahead with our plans.


The Differences: Morodo & Skype’s Mobile Partner Program

Posted: February 24th, 2011 | Author: The Morodo Team | Filed under: blog | View Comments

In our quest to raise funding, the management team of Morodo is often asked what differentiates Morodo from Skype? There are a number of things today and this post highlights some of these differences.

Recently at Mobile World Congress, Barcelona, Spain, Skype announced that they’ve made deals with mobile operators to get more users access to Skype VoIP services. The Mobile Partner Program aims to bring Skype to mobile users in markets with low 3G broadband penetrations. The new program uses a purpose built client/server solution for operators to enable Skype use on a broad range of handsets that is optimized for optimal bandwidth usage.

What does this mean? It means where there is available bandwidth Mobile Network Operators are happy that users, with a select number of smart phones & feature phones (100 in total) and a downloadable Skype application, to use the available bandwidth on the GSM network for Skype calling.

What does this mean for Morodo? We admire Skype for all the ‘trail blazing’ they are doing in promoting the alternative and cheaper calling model of VoIP. Morodo supports this technology across a much larger number of Smartphone platforms but also across all network operators. If it is valuable for Skype supporting one 3G bearer only how much value does it assign to Morodo who support all 3G networks with their 3G enable VoIP applications?

We are also happy with the Skype MNO relationship as the Mobile Network Operators are allowing behaviors to be learned by a new group of users to their customers to the benefits of VoIP calling.  It also educates the user that voice & SMS are applications that other service providers can (and do) offer. The greater the exposure to and recognition of the value of an alternative network, the greater value assigned to Morodo. It is the ability to originate and terminate a voice call that remains the ‘cash cow’ for the telephony industry. MO-Call understands and does this better than anyone else. The MO-Call service is agnostic of transmission bear type therefore, if your MO-Call 3G VoIP call failed or was of poor quality you would simply choose another MO-Call calling mode to place your call.

Morodo’s motto is “any time, anywhere, on any handset (2,300 supported and growing), across any network (700 – 800 network across the globe) over any transmission bearer (voice & data), MO-Call will work to save you money”!


Press Release: MO-Call application for Blackberry now more user friendly

Posted: February 23rd, 2011 | Author: The Morodo Team | Filed under: Press releases | View Comments

London – Morodo’s highly popular mobile application, MO-Call for BlackBerry has recently received a face lift in order to make navigation around the MO-Call app seamless and intuitive.

The graphically redesigned user interface allows all users to choose the desired calling set-up mode very quickly. If the application is ON, the user is presented with two options for redirecting the call to the Morodo network; international calls or all calls (include local and national calls).

If using MO-Call World service the call back request can be invoked via the handset’s Internet connection or via SMS.

“To stay competitive in this environment you must continually challenge yourself to do better having regard to your customer’s needs and wants. We believe we have done that with the new BlackBerry App for MO-Call. We are very pleased to announce the release of our new version and hope our BlackBerry fans will be happy with. New and existing MO-Callers are invited to download or update to the latest version,” says Andrew Reid, CEO of Morodo.

To update to the latest version, delete the old application and install the new version. For downloading MO-Call, users can head to the BlackBerry downloads section on the website or go to http://mo-call.mobi/download from the handset’s browser.

About Morodo
Seeking to re-define the way we communicate via mobile devices and the Internet, Morodo helps people keep in touch with whomever they want, whenever they want, from any device they want.

Morodo provides telecommunications services to hundreds of thousands of people around the world through the MO-Call software applications for mobiles and computers. Simple and seamless to use, MO-Call offers easy access to free and low-cost calling for anyone, anywhere.

Morodo news is available at the company website: www.morodogroup.com
MO-Call specific related news is available from the MO-Call blog: www.mo-call.com/blog

Media and Blogger Contact:
Aleksandra Beljin (e-mail: aleksandra.beljin@morodo.co.uk)
Morodo Limited


Press Release: MO-Call provides cheap VoIP calls for Android users

Posted: February 21st, 2011 | Author: The Morodo Team | Filed under: Press releases | View Comments

London – Morodo has just updated their popular MO-Call application for the Android with VoIP, which enables MO-Call users to make cheap VoIP calls to anyone in the world.

From today, Android users will be able to enjoy the full range of MO-Call features, including cheap local and international VoIP calling, sending low-cost SMS text messages, improved usability and a brand new user interface.

MO-Call currently supports over 150 different models from various manufacturers running the Android platform and well over 2,170 mobile devices, which spans across BlackBerry, iPhone, Symbian, Java, and Windows Mobile platform.

The announcement by Morodo represents a continued endorsement of VoIP as a mainstream mobile communication platform. Andrew Reid, CEO of Morodo says, “We’re pleased to launch the latest MO-Call update for the Android platform as it comes at a time where more and more users are looking for alternative ways to minimise their calling costs. We are excited to welcome new and existing Android users to download or update to the latest MO-Call version.”

To update to the latest version, users can download from the MO-Call website or download from the Android marketplace by searching for “MO-Call”.

About Morodo
Seeking to re-define the way we communicate via mobile devices and the Internet, Morodo helps people keep in touch with whomever they want, whenever they want, from any device they want.

Morodo provides telecommunications services to hundreds of thousands of people around the world through the MO-Call software applications for mobiles and computers. Simple and seamless to use, MO-Call offers easy access to free and low-cost calling for anyone, anywhere.

Morodo news is available at the company website: www.morodogroup.com
MO-Call specific related news is available from the MO-Call blog: www.mo-call.com/blog

Media and Blogger Contact:
Aleksandra Beljin (e-mail: aleksandra.beljin@morodo.co.uk)
Morodo Limited