Mobile end of year reports
Posted: December 18th, 2009 | Author: The Morodo Team | Filed under: blog | 1 Comment »Two weeks until the end of the decade and the mobile industry reports are starting to come in. First up, on the report-lite front, the GSMA’s round-up of 2009 begins with these suprising words from Matt Ablott:
“It’s amazing to think that mobile application stores didn’t exist 18 months ago..”
That’ll be news to Get Jar, Handango and Handmark then, these mobile application download aggregators have been around since WAP was a boy. Get Jar’s Ilja Laurs is not the kind of fellow you’d want to upset, this week he’s already got up close and personal with Nokia over the cellphone giant’s claim to the coveted number two app store spot.
On the report-intensive front, Morgan Stanley weigh in with a 424 page meisterwork: The Mobile Internet Report. Quite generously, this has been posted for anyone to download. There’s plenty to take issue with here but also a wealth of facts, figures and plain old data. Taken from the report summary, here’s a superb example of how fast things change:
It’s a contentious document, that’s for sure and it’s already ignited a few heated discussions in our office; great stuff for the grey cells. I’ve no doubt we’ll return to this again and I’m certain there will be a few more reports, top-tens and best-of-decades to discuss before we see out 2009.
[...] As GSMA members in the Wholesale Application Community have realised, perhaps a little too late, device fragmentation demands app store consolidation when addressing the mass market. In my view, the Operator On-Deck app store has about as much chance of success as the Operator On-Deck Internet Portal. [...]